Case Study: Email marketing growth with PAASE AI and Klaviyo
Case Study: Driving email marketing revenue with PAASE AI and Klaviyo Overview: Curlsmith, a leading brand
March 27, 2025
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PAASE
Email Marketing Insight
A new era of AI driven email marketing personalisation
Setting up dedicated click tracking allows a client to show your own domain on click tracking links rather than the default Klaviyo domain, this is beneficial because customers and inbox providers can easily recognize your brand, making the links in your email more trustworthy.
March 20, 2025
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Email Marketing Insight
Click bots and dedicated click tracking
Setting up dedicated click tracking allows a client to show your own domain on click tracking links rather than the default Klaviyo domain, this is beneficial because customers and inbox providers can easily recognize your brand, making the links in your email more trustworthy.
July 11, 2024
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Data
Automations should never be ‘fit and forget’
A supplier will pitch you x number of campaigns a month and y number of flow activations per month. A partner will work with you to build a vision of your brands specific customer journey then help you bring it to life.
July 2, 2024
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Data
How to configure Klaviyo settings
Watch our video guide on how to configure Klaviyo settings to PAASE best practice.
June 21, 2024
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Data
Customer first marketing
If your email or SMS channel is not performing, the first port of call should not be a technology or platform change. It should be a review of your customer journey and data.
June 20, 2024
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Data
Klaviyo make it too easy to become a ‘partner’
There I said it, but why do I say it? Well for multiple reasons…. Klaviyo has made email an essential commodity but most agencies (or freelancers) focus on activation and not on the customer journey.
June 6, 2024
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Acquistion
Email and SEO strategies go hand in hand
Maximising synergy: How email and SEO strategies can boost your online presence. It’s crucial for businesses
June 13, 2023
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Data
What’s the difference between Klaviyo CDP and an ESP?
You may have of heard of a Klaviyo CDP or an ESP but what are they?
June 7, 2023
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Data
Drive repeat orders with Klaviyo email marketing
Move customers from their first to second order using email marketing platforms such as Klaviyo It’s
June 7, 2023
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